The historic Chianti Classico estate debuts an invitation-only experience curated for its most loyal community of connoisseurs and professionals.
With Il Circolo, Fèlsina gathers its most passionate devotees into an exclusive new wine club, founded on a shared devotion to wine, terroir, and the values of authenticity and research that have always defined the Castelnuovo Berardenga estate.
An Ethos of Belonging
According to Giovanni Poggiali, who steers the estate, Il Circolo is envisioned as a “gathering place for enthusiasts who resonate with our company’s ethos.” The goal is to deepen the personal bond with a community that feels, as Poggiali puts it, “already part of the Fèlsina story.” This is not merely a club, but a forum for connection—both physical and digital—among the estate’s most dedicated followers.
The Rewards of Exclusivity
Exclusivity is central to the concept. There are no public registrations or membership tiers; entry is by personal invitation, extending to industry professionals—sommeliers, restaurateurs, collectors—and esteemed private clients. This curated approach unlocks a new level of access to the estate’s work.
At the heart of the experience is privileged access to Fèlsina’s most sought-after wines. Members will be invited to taste the Materia Prima project—an academic exploration of Sangiovese through twelve single-vineyard crus, each vinified separately. Annual allocations will include the new vintages of the estate’s iconic bottlings: Rancia, Fontalloro, Colonia, and the Collezione Privata. Furthermore, the club provides an invaluable key to the past, with access to the estate’s library of historic vintages, subject to availability.
Beyond the Bottle: A Bespoke Service
The relationship extends beyond the bottle. Membership includes a complimentary annual Fèlsina Experience and the ability to arrange private events. A dedicated concierge service further solidifies this bond, offering personalized assistance with acquisitions, shipping, and curated recommendations for exploring the Chianti region.
Ultimately, Il Circolo is Fèlsina’s new chapter in storytelling—an intentionally intimate circle designed to reward those who have helped write the estate’s history. It is a project destined to evolve, bringing the heart of Fèlsina closer than ever to the community that shares its enduring values, vision, and passion.